Best Buy has reported a 15.1 percent increase in online sales for the third quarter of 2013, Internet Retailer reported on November 19.
The results provide evidence that Best Buy’s price-match guarantees are helping it reduce the negative effects of consumer showrooming. The company has been open about the initiative, launching “Your Ultimate Holiday Showroom,” a campaign that encouraged consumers to try and find better prices while at a Best Buy location.
Year-over-year domestic sales were up 2.3 percent compared to the third quarter of 2012.
To learn more about Best Buy’s online sales growth, read the full story here.
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