Zappos New Mobile Strategy
As one of the leading footwear and apparel eTailers, Zappos is always on top of what’s fashionable. The site knows mobile is in this season and thus has added a new app for Android to its spring collection. In this exclusive NEXTcast interview, Karen Webster talks with Ian Klassen (mobile program manager at Zappos) about why mCommerce is more than a passing fad for the company.
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Ian Klassen, Mobile Program Manager at Zappos.com
As the Mobile Program Manager at Zappos.com, Ian oversees the day-to-day operations of the Zappos Mobile Team. He is responsible for Project/Program Management and Business Development. Ian joined the company in 2010. Prior to his work with Zappos, Ian served as a Senior Program Manager and Senior Project Manager for several international telecommunication and consulting companies, including Telus Communications, Inc. and Accenture. Ian received his M.B.A. in Management Information Systems and Marketing from Simon Fraser University in British Columbia, Canada.
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Great story and fun to follow. Thanks to Zappos for leading the charge. Sync Payments will be watching mobile from a payment processing and payment acceptance perspective.
Posted by Nick Thuston, 13/08/2011 1:34pm (9 months ago)
Our Mobile platform may be of interest to Ian. Please pass on my contact and website.
dthomas@omnego.com
Posted by David Thomas, 19/05/2011 10:55am (12 months ago)
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