"Haul videos" -- in which consumers show off items from recent shopping trips -- are more popular than ever on social media. Understanding what draws a viewing audience to these viral hits could prove beneficial for retailers in generating some homegrown promotion for their brands.
Location-based mobile shopping apps, much like the devices they rely on to reach consumers wherever they shop, have been becoming increasingly ubiquitous over the past few years. As technology has improved and targeting has become more sophisticated, retailers have struggled to create compelling user experiences...
Who says paying in installments is only for physical items? This new year, a rise in vacation layaway programs -- whose roots are in traditional retail -- may see more budget-conscious consumers buying trips that would otherwise be out of their financial reach.
If you, or someone you know, received a Martha Stewart Collection 10-piece Stainless Steel Cookware Set from Macy’s for Christmas, it would be advisable to avoid a couple of the frying pans in it. The eight-inch and 10-inch frying pans from the set are being...
Generous return policies have helped to fuel a return-obsessed consumer culture in the U.S. One journalist, Bourree Lam of The Atlantic, recently explored exactly why American retailers are so forgiving when it comes to returns and the surprising upside of the practice for merchants. As...
The problem with predicting the future of the Internet of Things is that a world of connected devices can take so many forms and affect so many things that isolating discrete examples of this digital revolution can be a slippery proposition. Especially in today’s iPhone-obsessed...
The “fast food” moniker has gained something of a negative reputation as health and fitness trends have exploded in recent years, but at least McDonald’s is proving that “fast food” can also describe its willingness to adapt to changes in the market. After tweaking its famed...
Though the vast majority of citizens would prefer their health data to be private — and likely believe it will be due to the stringencies of HIPPA — a new report by ProPublica casts some real questions about just how safe consumer health data is. The...
In 2015, the world of B2B payments ramped up its ability to knock its reputation for being slow to innovate and unable to grasp the market’s attention. From commercial card mobility, to T&E technology, to small business lending development, B2B payments endured growing pains and...
