Social Commerce

Social Commerce
Bluesky Clouded by Scammers as Social Platform’s Popularity Grows
December 22, 2024

Bluesky’s rising popularity in the social media space is not without growing pains. The platform, seen as an alternative to Twitter/X, now has close to 25 million users, NBC News reported Sunday (Dec. 22), citing data from ClearSky. But with this new success, the report...

Social Commerce
TikTok Asks Supreme Court for Emergency Injunction of US Ban
December 16, 2024

TikTok asked the Supreme Court on Monday (Dec. 16) for an emergency injunction of the U.S. law that would force the app’s owner to sell it or see it banned in the country. The company is seeking an emergency injunction pending a Supreme Court appeal...

Social Commerce
TikTok Shop Holiday Spending Jumps Despite Ban Threat
December 08, 2024

If this is TikTok’s last Christmas in America, it’s not going out quietly. The social media platform’s shopping arm, TikTok Shop, has seen heavy levels of consumer spending so far this holiday shopping season, Reuters reported Saturday (Dec. 7), citing its own analysis of spending...

Social Commerce
TikTok Woos Amazon Sellers in Spite of US Ban Threat
December 02, 2024

TikTok has reportedly begun courting Amazon sellers and staff despite a pending U.S. ban. The video-sharing giant’s eCommerce arm TikTok Shop is persuading Amazon sellers to sample its service, promising low fees and high discounts, CNBC reported Monday (Dec. 2). At the same time, TikTok Shop has hired talent away...

Social Commerce
Social Media Startup Bluesky Sees 300% Post-Election User Jump
November 24, 2024

Elon Musk’s social media loss has — so far — not been Mark Zuckerberg’s gain. Following the election of Donald Trump earlier this month, users began fleeing X, the social media platform owned by the Trump-supporting Musk. But as the Financial Times (FT) reported Saturday...

Social Commerce
TikTok Allows Some Creators to Add Product Links to Posts
November 19, 2024

TikTok is reportedly conducting a test that allows some creators to add product links from third-party affiliate networks to their posts. The affiliate networks include Amazon, Walmart, Target, Rakuten, Impact, CJ, Expedia, Clickbank, Temu and LTK, Modern Retail reported Tuesday (Nov. 19), citing social media...

Social Commerce
X Doubles API Price and Adds Subscription Discounts
October 30, 2024

X is hiking its API pricing while introducing discounted annual subscription rates. The Elon Musk-owned social media platform has increased the cost of its basic API tier from $100 to $200 and announced Wednesday (Oct. 30) that it would roll out higher limits and new endpoints for this...

Social Commerce
TikTok Pulling Plug on Streaming Music Service
September 24, 2024

TikTok says its streaming music service won’t be around for much longer. “We are sorry to inform you that TikTok Music will be closing on 28 November 2024,” the video sharing media platform said in a post on its website. “We would like to thank...

Social Commerce
LTK Offers Creators a ‘Co-Pilot’ to Reduce Workloads
September 16, 2024

Creator commerce platform LTK has introduced a suite of business management tools. LTK Co-Pilot, announced Monday (Sept. 16), is designed to allow creators to spend less time on content creation and community management. “The job of a creator is never-ending and incredibly time-consuming — they are often covering what...