Dark Patterns: Protecting Consumers Without Hindering Innovation

There is a widespread consensus that design practices involving psychological manipulation and deceit should be banned. However, when it comes to defining the concept of “dark patterns,” the challenge is to identify the line that separates legitimate user interface design from deceptive practices. It is crucial to have clear guidance based on robust research of what might constitute a dark pattern, assessing on a case-by-case basis the real impact and intention behind a practice. It is impor