EU Considers Adding X, TikTok-Owner Bytedance, and Booking to Digital Antitrust Regulations
![](https://www.pymnts.com/wp-content/uploads/2023/11/TikTok.jpg)
The European Union (EU) is contemplating extending its digital antitrust regulations to include prominent entities such as X, formerly known as Twitter, TikTok-owner Bytedance, and travel website group Booking. The move comes as these companies have acknowledged running digital services that could classify them as “gatekeepers” under the Digital Markets Act (DMA), the European Commission revealed.
The DMA, aimed at imposing stringent regulations on major technology firms like Apple and Meta, seeks to create a fairer digital environment for businesses reliant on these platforms. It prohibits preferential treatment of their own products and services over competitors’ offerings and prevents the misuse of collected data for competitive advantage. Additionally, companies are barred from sharing users’ personal data across platforms without explicit consent, reported Politico.
Read more: TikTok Updates Data Usage Regulations To Fit EU Laws
Now, X, Booking’s hotel reservation platform, and TikTok’s online advertising services may find themselves subject to these regulations. TikTok, whose video-sharing platform is already considered a crucial social network under the rules, contested its designation as a gatekeeper in EU courts. The company’s spokesperson, Elliott Burton, argued against labeling TikTok’s advertising service as a core platform service, despite meeting certain quantitative thresholds. Burton emphasized TikTok’s status as a “challenger platform” compared to established Big Tech firms dominating the online advertising sector.
“We strongly believe TikTok should not be designated as a gatekeeper in online advertising, an area so clearly dominated by incumbent players, and have set out our case to the Commission,” Burton asserted.
Source: Politico
Featured News
Poland Fines PayPal Europe $27.3 Million for Ambiguous User Agreements
Jul 15, 2024 by
CPI
Missouri Attorney General Intervenes in Tyson, Cal-Maine Antitrust Lawsuit
Jul 15, 2024 by
CPI
UK Regulators Investigate Big Tech’s Role in Digital Wallet Boom
Jul 15, 2024 by
CPI
French Regulators Investigate Nvidia for Anti-Competitive Practices
Jul 15, 2024 by
CPI
Real Estate Industry Braces for Overhaul Amid Justice Department Scrutiny
Jul 15, 2024 by
CPI
Antitrust Mix by CPI
Antitrust Chronicle® – Private Equity Roll-Up Schemes
Jun 28, 2024 by
CPI
The FTC’s Focus on Private Equity is Warranted
Jun 28, 2024 by
CPI
Unraveling the Roll-Up: Private Equity’s Misunderstood Investment Strategy
Jun 28, 2024 by
CPI
Antitrust Focus on Private Equity Funds and Serial Acquisitions
Jun 28, 2024 by
CPI
Private Equity Roll-Ups Amidst Heightened Antitrust Enforcement
Jun 28, 2024 by
CPI