Consumers will spend $1.8T shopping on their phones in the next two years? The quarterly Vantiv OmniReadi Index debuts today with an in-depth, quantitative assessment that suggests that most merchants don’t seem all that ready to cash in. With an average score of 64 out of 100, most retailers have yet to carve out their omnicommerce strategy.
[vc_row][vc_column][vc_single_image image=”154199″ img_size=”full” alignment=”center” style=”vc_box_shadow_3d”][vc_column_text]The PYMNTS.com OmniReadi IndexTM , powered by Vantiv provides a data-driven critique on the supply side of the Omnicommerce ecosystem. With a quantitative analysis of the top 100 retailers across the U.S. which account for almost 50% of total U.S. retail sales, the OmniReadi IndexTM is a definitive guidepost for navigating the global marketplace.[/vc_column_text][vc_single_image image=”154158″ img_size=”full” alignment=”center” style=”vc_box_shadow_3d”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”154161″ img_size=”full” alignment=”center” style=”vc_box_shadow_border”][/vc_column_inner][vc_column_inner width=”2/3″][vc_custom_heading text=”MERCHANT SCORING” font_container=”tag:h3|text_align:left” google_fonts=”font_family:Oswald%3A300%2Cregular%2C700″][vc_separator][vc_column_text]In this report, scores ranged from a (low) score of 25 to a (high) of 78. Overall, the score is a 64, indicating that improvement is needed.
The Index score is based on two key components:
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