Rectangle Health is partnering with DoctorLogic to provide payments products to more healthcare providers.
Rectangle, based in Valhalla, New York, will offer its “Practice Management Bridge” to DoctorLogic’s clients. According to a press release, that particular product “interfaces with any EHR system to drive revenue and streamline workflows.” Hospitals use electronic health records (EHR) systems to store patient records, schedule appointments and remind doctors about lab results.
DoctorLogic, based in Plano, Texas, offers a website marketing platform geared to healthcare providers. The company said that its software powers custom-designed websites that include such things as patient acquisition and retention, aiming to help providers connect with more people.
“DoctorLogic has a robust network of healthcare providers, and shares our mission to help them gain efficiencies and grow their business,” said Scott LoPresti, Rectangle Health’s COO. “As patients return to in-person appointments, it’s imperative for DoctorLogic’s clients to offer the modern, convenient and contactless payment options patients increasingly expect.”
“We’ve formed this partnership because we want to offer our clients greater value and connect them to the latest payment technology,” said Stuart Lloyd, co-founder and CEO of DoctorLogic. “By integrating the Practice Management Bridge into our clients’ websites, they will be able to increase patient payments and improve accounts receivables.”
In an interview, LoPresti told PYMNTS that the healthcare industry has lagged behind others, such as hotels, in adopting new payments systems — but the COVID-19 crisis has changed all that. He added that the healthcare industry realized it had to do something different for patients who were unable to come into the office and make their co-pay at the front desk before their visit or as they left.
As LoPresti explained, the industry learned that not only does new payment technology work, but that consumers actually like the changes. These include having a patient’s credit card on file so the patient can easily authorize new transactions.