Customers shopping at Australian retailers Woolworths and Big W will now be able to pay with QR codes, according to a Yahoo Finance report Wednesday (May 11).
The payment system is called Everyday Pay and will work alongside Woolworths Everyday Rewards, which is done through Wpay, the Woolworths Group payment arm.
Everyday Pay has the distinction of being one of the first digital wallets in Australia to allow for QR payments, with rewards and bank account information intertwined. By using QR payments, customers will be able to access easier, quicker payments, per the report.
Previously, customers were asked to scan an Everyday Rewards card before buying things at either store, but the new offering will streamline it all into one system, communicating credit card and Everyday Rewards information at the same time.
“At Woolworths Group, we’re always looking for new ways to make shopping for your everyday needs that little bit easier,” EverydayX Managing Director Hannah Ross said. “We know speed, ease and contactless payment at the checkout is important to our customers as they lead increasingly busy lives. Everyday Pay from Everyday Rewards has been designed with this need top of mind.”
PYMNTS wrote that mobile service providers have been adding digital payments, invoicing and ordering to their pool of solutions.
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“The easier you make it for the customer to pay, the quicker you’re going to get paid,” Michael Casella, executive vice president of Mainstreet Computers, told PYMNTS, speaking of one of the biggest advantages of text-to-pay, which his company added last year.
There are many situations where new digital pay solutions become available — for instance, B2B customers can email an invoice that comes with a QR code, with customers able to click the link and get to a secure site, or simply scan the code to get to the payment.