Tupperware, founded in 1946 by Earl Tupper, was once recognized for revolutionizing the way people stored and preserved their food. But it was also recognized for how it marketed its products to consumers, becoming one of the most notable direct-to-consumer (D2C) brands of its time. Today, however, the container company is in danger of collapse. … Continue reading Original D2C Brand Tupperware Is Now Struggling for Survival