PYMNTS-MonitorEdge-May-2024

reels

Meta Offers Holiday Bonus to Instagram Creators
Meta Offers Holiday Bonus to Instagram Creators
November 06, 2023  |  Meta

Meta has introduced new tools to help creators on its platforms generate revenue. Among these offerings, announced Monday (Nov. 6) is a test of an invite-only holiday bonus...

READ MORE >
Meta’s AI Investments Ramp Up as Reality Labs Loses Billions 
Meta’s AI Investments Ramp Up as Reality Labs Loses Billions 
October 25, 2023  |  Meta

Artificial intelligence (AI) is the focal point in the year ahead for Facebook’s parent company Meta Platforms. “In terms of investment priorities,” CEO Mark Zuckerberg...

READ MORE >
Instagram Debuts Gift Offerings for Creators
Instagram Debuts Gift Offerings for Creators
April 16, 2023  |  Meta

Meta is expanding its Instagram gift program to draw more creators to the platform. The social media company launched the gift feature last year to...

READ MORE >
From Google to Meta to Fanatics and More, Livestream Shopping is Jumping
From Google to Meta to Fanatics and More, Livestream Shopping is Jumping
February 03, 2023  |  Retail

The battle for primacy in livestream shopping finds TikTok fighting for its right to operate in the U.S. as YouTube, Snap and Meta all chase...

READ MORE >
YouTube, Twitter, Amazon Double-Down on Social Commerce Amid Growth Scarcity
YouTube, Twitter, Amazon Double-Down on Social Commerce Amid Growth Scarcity
November 11, 2022  |  Retail

It seems that 2022 is shaping up as the year social selling got its act together, or at least came to the front of the...

READ MORE >
Report: Users Still Spending 10x Time on TikTok Than Instagram Reels
Report: Users Still Spending 10x Time on TikTok Than Instagram Reels
September 12, 2022  |  Meta

Meta’s efforts to match the popularity of TikTok by promoting short-form videos called Reels on its Instagram platform is falling short. Although Reels is Meta’s...

READ MORE >
Social Commerce Evolution’s in Motion at Instagram
Social Commerce Evolution’s in Motion at Instagram
July 26, 2022  |  Social Commerce

Picture Instagram as a video-centric platform. Some can’t, others won’t, but with TikTok breathing down its neck at a delicate time, expect changes to how...

READ MORE >
Instagram Cuts Payouts for Makers of Short Videos
Instagram Cuts Payouts for Makers of Short Videos
April 05, 2022  |  Meta

Instagram has cut down on the payments to makers of short videos, changing its strategy as it competes with TikTok for influencers and traffic, the...

READ MORE >
Meta Debuts Facebook Reels Worldwide With Ads
Meta Debuts Facebook Reels Worldwide With Ads
February 22, 2022  |  Meta

Meta is expanding its short-video product Facebook Reels for iOS and Android, now to be featured in 150 countries, according to a company blog post...

READ MORE >