PYMNTS-MonitorEdge-May-2024

TikTok

Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
August 21, 2023  |  Retail

In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....

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Report: Amazon Offering Influencers Below-Market Rates to Feed Its Tik-Tok Competitor
Report: Amazon Offering Influencers Below-Market Rates to Feed Its Tik-Tok Competitor
August 18, 2023  |  Amazon

Amazon is reportedly offering lower-than-market rates to influencers as it works to build a TikTok-like feed of photos and videos for its new social commerce...

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NYC Blocks TikTok on Government Devices
NYC Blocks TikTok on Government Devices
August 17, 2023  |  Mobile Applications

New York City says TikTok is not welcome in its government buildings. According to multiple published reports Thursday (Aug. 17), the city has become the...

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Gen Z Gives TJX a Sales Bump as TikTok Trend Goes Viral 
Gen Z Gives TJX a Sales Bump as TikTok Trend Goes Viral 
August 17, 2023  |  Earnings

As prices rise, consumers have found themselves grappling with the dilemma of spending in the face of uncertainty. This has led to a shift in...

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Report: ByteDance Seems to Be Mixing TikTok With Lemon8
Report: ByteDance Seems to Be Mixing TikTok With Lemon8
August 13, 2023  |  Social Commerce

TikTok is apparently attempting to integrate with Lemon8, its sister social media platform. That’s according to a report Friday (Aug. 11) by TechCrunch, citing information by product intelligence...

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Report: TikTok Adds Veterans From Amazon and Meta to Lead eCommerce
Report: TikTok Adds Veterans From Amazon and Meta to Lead eCommerce
August 09, 2023  |  Retail

TikTok has reportedly added retail executives who were previously with Amazon and Meta to help build its eCommerce businesses in the United States. They will...

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TikTok Eyes Indonesian Payments License to Boost eCommerce Business
TikTok Eyes Indonesian Payments License to Boost eCommerce Business
August 04, 2023  |  eCommerce

TikTok is reportedly in early-stage talks with Indonesian regulatory authorities to obtain a payments license. The ByteDance-owned social media platform’s application has been favorably received by Indonesia’s...

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Social Media Shoppers Are Minority but Highly Satisfied
Social Media Shoppers Are Minority but Highly Satisfied
August 03, 2023  |  Social Commerce

Fourteen percent of consumers, representing approximately 36 million shoppers, buy items through social media. However, as illustrated in “Tracking the Digital Payments Takeover: Monetizing Social...

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Snap’s Global Expansion Shows Promise, but Revenue Tells Different Story
Snap’s Global Expansion Shows Promise, but Revenue Tells Different Story
July 26, 2023  |  Social Commerce

Quarter after quarter, retailers have been singing the same old song, citing macroeconomic challenges as the hook. While the hook remains the same, there’s a...

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