The Bring-It-To-Me Economy
NEW DATA: Ease, Convenience Drives Merchant Choice For 94 Pct Of Consumers
Ninety-four percent of consumers have used digital marketplaces and aggregators that deliver to their homes within the past year — and this convenience now colors their purchasing expectations across all channels. In The Bring-It-To-Me Economy, PYMNTS surveys 5,266 U.S. consumers to discover the three things they now expect from their online and in-store shopping experiences.