Global payments firm InComm Payments says it is working with Flexa to offer customers an easier way to accept digital currency.
The company said in a Wednesday (July 7) news release that the new integration will let merchants already connected to InComm add in-store and online acceptance of currencies such as bitcoin, ether, litecoin and zcash, backed by Flexa’s zero-fraud guarantee.
Merchants can add these currencies to their payments portfolio using their point-of-sale hardware and software, getting settlement in either U.S. dollars or digital currency at no cost.
“As digital currencies grow in popularity and rapidly gain consumer adoption, it’s crucial for retailers to keep up with a broad range of payments options,” InComm Payments President Stefan Happ said in the news release.
“By integrating with Flexa’s comprehensive solution for digital currency acceptance, we’re helping to unlock powerful consumer spending opportunities for brands and further enrich the consumer experience.”
The move comes as there’s evidence of a growing awareness of our ability to use crypto in everyday commerce, along with more and more desire to take advantage of that ability, as a recent PYMNTS survey found.
PYMNTS research, conducted with BitPay, found that crypto ownership has been on the rise, up 63 percent year over year. Income levels help determine who owns cryptocurrency: people making at least $50,000 to $100,000 are among the people most likely to have owned the currency in the past or own it now.
The survey also found that more than half of current or former crypto owners made at least one purchase with the digital current last year, while 59 percent of consumers who have never owned crypto are interested in making a purchase with it in the future. As many as 46 percent would consider using crypto in retail settings, regardless of whether they own digital currency now or not.