Macy’s could be kicking off a digital revolution with a Toys R Us partnership. Plus, Walmart is increasing its delivery capabilities, and American Express says merchants must offer their consumers flexibility in their digital payment options.
Data:
70%: Share of the U.S. population within Walmart’s delivery network.
53%: Portion of Macy’s sales that came through digital platforms last year.
20M: Number of households in Walmart’s Spark Driver platform.
$36B: Projected value of social commerce market in 2021.
57%: Portion of consumers who choose where to shop based on digital payment options.
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