Multi-channel, cloud-based payment processing platform Qualpay has added text-to-pay to its suite of services, according to a Wednesday (Oct. 6) press release.
The California-based company said the new payment method is aimed at meeting the needs of the constantly evolving business landscape. Underscoring the need for seamless payment solutions, according to Statista, the contactless payment market in the U.S. is expected to reach $358 billion by 2025.
In addition to being more efficient and convenient, the new text-to-pay feature helps businesses improve their daily billing and accounting, while cutting down on waste via the use of paperless text message bills, according to the company.
The text-to-pay feature follows a January integration with Google Pay. The collaboration with the tech giant allows merchants to keep pace with the growing popularity of payments through digital wallets, as PYMNTS reported. Qualpay’s platform also supports a traditional payment gateway, merchant account and processor, effectively allowing businesses to manage their payments from one place. Its suite of products can be used individually or grouped together, according to the company.
See also: Qualpay Announces Integration With Google Pay
Similar to Qualpay’s text-to-pay feature, Clickatell and Visa last month announced a collaboration to launch a Chat 2 Pay feature. The partnership has businesses to accept payments and transactions to customers via chat. Chat 2 Pay allows customers to make payments through chat messages rather than having to share credit card details over the phone or through a point-of-sale device.
Related news: Clickatell, Cybersource Offer Simplified Chat-Based Payment System
Amid the pandemic, the popularity of contact-free payment options has grown significantly. From March 2020 through November, the number of shoppers making purchases with digital devices increased from 27% to 42%, per PYMNTS reports. Research indicates that shoppers are starting their shopping online more often, and that a growing percentage are completing their transactions there. Digital-first shoppers now account for more than one-quarter of U.S. consumers.
More details: More Than 40% of US Consumers Shop Through Digital Channels … and Stay There