Social Commerce Skyrockets, Rise of Appointment Shopping, Streaming Commerce Goes Global

Global streaming commerce has the attention of brands and tech giants alike. Plus, social media platforms are using a variety of approaches to attract customers and win their business, and appointment shoppers are changing the retail experience.

Data:

4K: Number of weekly appointments at Suitsupply’s 150 worldwide stores.

31%: Share of shoppers making purchases at physical stores less often than last year.

$45B: Projected total for social commerce in 2022, up from $36 billion this year.

89%: Share of weekly Pinterest users who visit the site for inspiration about purchases.

1.2K: Number of job openings at ByteDance, TikTok’s parent company.