Warby Parker and Walmart are taking different approaches to getting customers to buy new eyewear. Plus, baby registries pair advice and commerce to meet customers’ needs, and all the latest news from Amazon and Walmart.
Data:
3.5%; 3%: Share of all consumer spending owned by Amazon and Walmart, respectively, in Q3 2021.
9.5%; 9.2%: Share of all retail purchases at Walmart and Amazon, respectively, in 2020.
99: Number of Warby Parker retail locations with eye doctors, up from 49 two years ago.
60: Number of frames in the Elton John Eyewear Foundations Collection at Walmart and Sam’s Club.
36%: Share of consumers who cite trust as most important reason they continue to shop at a particular merchant.
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