Intuit Introduces Financial Literacy Courses and Tools for High Schools

Intuit launched a financial literacy program that provides U.S. high school educators with resources to teach their students about personal and entrepreneurial finance.

The new Intuit for Education program covers budgeting, saving, managing credit and other essential skills, the global financial technology platform said in a Tuesday (April 2) press release.

“As an organization that has been powering prosperity globally for 40 years, Intuit recognizes our unique opportunity and set a goal to help 50 million students become more financially literate, capable and confident by 2030,” Dave Zasada, vice president of education and corporate responsibility at Intuit, said in the release.

The Intuit for Education program includes free live and on-demand professional development for educators; more than 150 hours of personal and entrepreneurial finance courses to deliver to students; and interactive lessons and simulations powered by Intuit products like TurboTax, QuickBooks, Credit Karma and Mailchimp, according to the release.

To support Intuit for Education, the company also announced Tuesday the launch of the Intuit Hour of Finance Challenge, which encourages schools to spend an hour on financial education during Financial Literacy Month in April.

The challenge includes lesson plans and an online game called Intuit Prosperity Quest that teaches students about taxes, credit, investments and other financial concepts, per the release.

Intuit found that 85% of high school students want financial education at school, per the release.

“We know that financial education works,” Zasada said in the release. “Our survey shows that 95% of students who receive financial curriculum at school find it helpful.”

The Financial Industry Regulatory Authority (FINRA) reported in 2022 that just 4% of Americans could answer the five questions on its financial literacy survey correctly.

The average person who responded to the survey could correctly answer 2.6 questions, a figure that was down from 3.0 in 2009.

In another effort to mark Financial Literacy Month, Regions Bank is offering education programs that include online seminars, events at branches and chances for consumers to get free personalized advice for creating and monitoring financial goals through the bank’s Regions Greenprint experience, in which consumers work with a banker to achieve their financial goals.