Faster is better in today’s tech-driven age.
Consumers want what they want when they want it, and if a company doesn’t provide it fast enough, it’s likely engagement will be lost on that person. Given that most retailers are looking to maintain consumers, speed is key.
This week, Zebra Technologies launched its new MP7000 multi-plane 1D/2D imager scanner for merchants to help speed checkout processes. With this new offering, the company has integrated an intelligent illumination system that helps reduce used power and fewer parts to help enhance the consumer experience.
The tech company also unveiled its DataCapture DNA suite of software products that helps with device integration, deployment and management for businesses. looking to ramp up their technology offerings. Through the use of this software, companies will be able to decrease development time across operating systems.
Zebra Technologies’ senior vice president and general manager of its Data Capture Solutions, Bob Sanders, commented on what these new offerings will do for the retail sector. “Providing an exemplary customer experience is no longer a competitive differentiator – it’s a business requirement. Zebra’s new MP7000 scanner scale will help keep checkout lines moving and allow retailers to process more transactions per day. With the introduction of the DataCapture DNA software suite, Zebra is also expanding its legacy of innovation in the barcode scanning industry with a set of unique tools that simplify the entire scanning experience from integration to deployment and management, providing convenience and a lower TCO for businesses.”