MasterCard Courts European Start-Ups With Newly Announced Start Path

In recognition that the future of commerce rests not only with current players- issuers, aquifers and merchants- but also with start-ups developing the next generation of solutions, MasterCard announced earlier today the launch of MasterCard Start Path, an accelerator program dedicated to helping European start-ups get to scale.

The program is similar to MasterCard’s joint venture with Silicon Valley Bank, which was announced earlier this year.

“Start Path is another great way that MasterCard is showing continued commitment to innovation,” said Stephane Wyper, Start Path Global Lead at MasterCard. “The future of commerce will be shaped both by traditional players and by startups that are already experimenting with the next generation of solutions. We are giving these startups direct access to our extensive knowledge and experience, to help them uncover new ideas, and ultimately create better experiences for consumers, merchants and other partners.”

Start-ups can apply for the program via the online platform: www.startpath.com/accelerator/. MasterCard will select as many as 8 companies from across Europe to participate in the 12-month hybrid onsite and virtual program set to start at the end of July.

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