Wal-Mart recently announced that it expects its ecommerce revenues to increase to $13 billion this year from $10 billion in fiscal 2014. According to Forbes, while Wal-Mart’s comparable sales growth has been negative for the past five quarters, the retailer’s ecommerce growth has been more impressive.
The news source explained that even though Wal-Mart had double-digit growth in ecommerce revenues in Q1 fiscal 2015, the channel contributed just 30 basis points to its U.S. comparable sales.
“Even though e-commerce business doesn’t look significant at the moment, it is worthwhile to discuss the future of this channel given the tremendous potential it holds,” the article stated.
However, the super power retailer made huge moves in the mobile department earlier this month, when the company announced that customers with the Wal-Mart app on their phone will now be able to directly access Wal-Mart’s Savings Catcher online receipt comparison tool. Customers simply use the app to scan the QR code on their receipt to convert it to an e-receipt on their app. The innovation will then compare prices to those of competitors online.
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