BillingPlatform and Conga have partnered to create a complete quote-to-cash solution for enterprise customers.
This collaboration provides seamless integration between BillingPlatform’s enterprise monetization platform and Conga’s revenue lifecycle management solution, the companies said in a Tuesday (March 28) press release.
“Revenue leakage in the quote-to-cash process is a real issue for enterprises, so this partnership with Conga is focused on ensuring what a customer quotes is what they bill and expedites their ability to recognize revenue,” BillingPlatform Co-Founder and Chief Technology Officer Leo Solomon said in the release.
With integration between BillingPlatform and Conga, sales teams using Conga’s CPQ solution to create quotes can automatically transfer that data into BillingPlatform, where finance teams can invoice and then recognize the revenue, according to the press release.
This seamless flow of data helps enterprises eliminate the problems that arise from using disparate solutions, manual processes and multiple sets of data. It also enables the generation of detailed quotes and invoices to help sales and finance teams handle discounting, bundles and other complex pricing strategies, the release said.
“This direct integration enables our joint customers to create a unified process that seamlessly moves from quote and contract to order and through to cash collection — unifying revenue processes and reducing complexity to maximize cash flow,” Conga Chief Product Officer Grant Peterson said in the release.
For companies contending with piecemeal, homegrown solutions and oversized legacy enterprise resource planning (ERP) programs for revenue management, a platform model makes sense, BillingPlatform CEO Dennis Wall told PYMNTS in an interview posted in January 2022.
“Bringing in a more flexible, cloud-based configuration versus customization type solution that can easily integrate with a variety of both upstream and downstream systems is very desirable,” Wall said at the time.
Order-to-cash solutions can give executives insight into industrywide best practices and benchmarks as invoicing and payments and a granular view of business division and subdivision activities are tied together, Billtrust Chief Customer Officer Steve Lindeman told PYMNTS in an interview posted in December.
“They want to be able to implement those best practices, as opposed to just switching to a solution but doing things the same old way,” Lindeman said at the time. “And your operations can take advantage of the cash being in the right spot.”