Maintaining quality customer data is essential for businesses to deliver targeted products to the right customers or develop marketing strategies aimed at the specific consumer segments they seek to reach. Companies that do not have access to quality data risk losing not only customers frustrated...
Many companies are willing to admit that they have a problem when it comes maintaining their customer databases. One study found that 50% of businesses said the quality of their data is between “neutral” and “very poor,” leading to losses of 10% or more in...
Atlanta-based NCR Corp. has today acquired Terafina, which offers technology for customer account opening and onboarding across digital, branch and call center channels. “Terafina expands NCR sales and marketing capabilities in its industry-leading Digital First Banking platform to drive revenue growth across consumer and business...
If you think real estate is thrice obsessed with location (and it is), make room for geodata’s expanding role in payments, banking and a slew of related activities. The January 2021 Digital Consumer Onboarding Tracker® done in collaboration with Melissa informs on issues of the...
Maintaining consumers’ correct address information is vital to entities such as retailers and banks. Up-to-date customer addresses can unlock a wealth of valuable data for these firms that can be extrapolated to understand sales territories and more closely target demographics with specific products and services....
Eighty-four percent of consumers say they would abandon a merchant after just one failed delivery attempt. In The Digital Consumer Onboarding Tracker, Sunil Sharma, chief product and technology officer at online logistics marketplace Cargomatic, discusses how geocoding is key to streamlining last-mile delivery accuracy.
Merchants that wish to avoid lost sales and unhappy customers must have the most up-to-date information for the final steps of delivery. Inaccurate addresses, in particular, can be a huge strain, resulting in failed deliveries, inefficient operations and poor communication with customers. There are plenty...
Remote onboarding is now the rule, not the exception, and consumer attitudes toward this process are quickly solidifying into a set of experiential expectations that must be met. PYMNTS Digital Consumer Onboarding Tracker® done in collaboration with Melissa looks at ways the remote digital onboarding...
eCommerce giant Amazon was onto something when it patented one-click ordering 21 years ago. The innovation allows customers to automatically place orders, then have merchandise charged to their select payment methods and shipped to an address on file at checkout. The patent has since expired,...
