Apps, apps, apps. Ever since the first mobile game companies proved that a small company could spend a relatively slight amount to receive massive revenue payouts in return, retail marketers of every stripe have been trumpeting the horn of app-based commerce. Now that beacons and...
Visa is making a move to ensure Internet of Things offerings, ranging from wearables to cars, can embed secure Visa payments. The global payments technology company announced Sunday (Feb. 21) that it will be expanding its Visa Ready program to include IoT manufacturers of wearables,...
What’s the one thing holding the Internet of Things back from really making a splash? Some developers might point to faulty devices or weak mobile networks, but the GSMA is certain that a set of uniform standards is what IoT really needs to run roughshod...
When retailers are ready to test out their new products on something a little larger than a focus group, they go to Ohio. CBS News explained that cities like Columbus, with high student populations, sizable minority communities and plenty of expendable income, act as America’s...
Putting limits on what the Internet of Things can do to transform everything from in-store retail operations to multinational logistics is a great way to hamstring a potentially revolutionary technology. So too is keeping the way IoT apps and services are developed locked away behind...
If any single obstacle is holding beacons back from their true potential, it’s the lack of a uniform platform for the technology to reach the maximum number of users. Now, it seems like Google might have given beacons just what they need. Google announced Wednesday...
The Internet of Things is going to change lives — at least, that’s the way it’s been billed so far. As the average consumer waits for their lives to become connected and controllable through nothing more than the smartphone in his or her pocket, they...
If an established tech company wants to quickly make its name in an emerging product category — say the Internet of Things — there are two general ways to go about it. First and easiest is to just buy up any smaller company making strides in IoT...
It’s a rare pundit who proclaims that the future of retail tech innovation doesn’t lie in the Internet of Things, and one of the computing industry’s largest players just threw its lot in with IoT’s future. Cisco announced Wednesday (Feb. 3) that it had finalized...