MasterCard has agreed to a 2-year-contract to mine user data from Facebook Asia-Pacific, packaging it and then reselling it to banks. “MasterCard aims to feed the data along with information from other sources into an analytics platform dubbed the Priceless Engine, and work with Australian banks,...
The idea of using American Express points to redeem various rewards is hardly new, but in a joint rollout with McDonalds, the idea is to redeem these rewards in realtime. Stressing that “there are no codes and no registration needed,” diners ordering at the counter...
Among the myriad of problems mall-based retailers face in the era of diminished traffic to the traditional shopping box, is the issue of drawing the customers in once they are in the building. StepsAway is is launching as a new arrow in the quiver of...
Want to be the smartest person in the room on Monday morning? Check out a few of the stats that you may have missed last week about Apple Pay, PayPal and consumer spending. 100 Billion | PayPal’s projected market cap At least that’s what The...
There’s nothing better than a juicy story. And the juicy story this week was what is said to have lead up to the decision of the eBay Board to spin off PayPal. What’s been reported “according to sources that have knowledge” on both the PayPal...
Victor Ho, the CEO of 3-year-old loyalty firm FiveStars, has become a veteran of the capital-raising game as he has built his firm to support more than 5,500 merchants and about 4 million cardholding shoppers. Beyond learning that it’s true that one can’t raise money...
North American Bancard CEO Marc Gardner is not a big fan of shopping at large national retailers, saying that he much prefers a local boutique where personalized customer service is a much higher priority. The problem is that when he looks at his PayPal mobile...
The Apple Pay bandwagon will have to make room for one more as Capital One has rolled out a new mobile wallet app for cardholders that is Apple Pay compatible. The app is intended to offer users a clear look at their Apple Pay transactions, in addition to...
Loyalty and CRM services and technology company Brierley+Partners has announced Google Wallet support that will allow customers to better organize their various loyalty programs. Brierley clients will be able to use their g-wallet to conveniently store all of their loyalty program cards in one place,...
