Merchants and brands can foster the use of their store and co-branded credit cards by offering consumers rewards programs, special benefits and card-linked offers. Consumers are most interested in receiving personalized card-linked offers from grocery stores, at 44%, followed by clothing and apparel retailers, at...
Families with children constitute the largest group of consumers with merchant or store credit cards — more than millennials, baby boomers, childless couples or high-income singles. Specifically, 63% of this group own at least one of these cards, and almost 15% use them regularly. Traditionally,...
Comdata has launched a payment solution that allows fleet owners to enjoy both the benefits of a fuel card and the rewards of their existing credit card. The new Comdata Connect Card can also be linked to the cardholder’s bank accounts, making it easier to add...
Ubiquity is what we all want in a rewards program. Ubiquity allows consumers to redeem rewards for the value — the goods and services — they prefer, as their “convertibility” carries across various use cases. We may all be familiar with the statement credits, with...
American Express cash-back cardholders can now spend their Reward Dollars on Amazon. With eligible cards, they can do so while getting the same value for their Reward Dollars as a statement credit, American Express said in an announcement emailed to PYMNTS. One Reward Dollar equals $1...
Online bank transfers, also known as pay-by-bank transfers, can be used to pay recurring bills and are the third most frequently used for this purpose after debit and credit cards. Adoption is steadily growing for online purchases, with 35% of consumers using online bank transfers...
Loyalty programs are evolving to meet consumers’ changing values, Engage People Chief Technology Officer Len Covello told PYMNTS. Loyalty has shifted from the typical interaction of earning some type of currency — air miles, for example — that are ultimately redeemed after being accumulated over...
Store cards, also known as retail cards or private-label cards, are credit cards issued by specific retailers or stores. These cards are designed to be used exclusively at the issuing store or a group of affiliated stores. By offering discounts, special promotions and exclusive offers...
Starbucks is adding two new rewards partners to grow loyalty engagement and reach new customers. The world’s largest restaurant chain by revenue shared in its 2023 Reinvention Update and Holiday Launch presentation Thursday (Nov. 2) how, following its loyalty partnership with Delta, the company is...
