Digital media companies that can't provide high-quality content and flexible subscription plans risk seeing customers hit 'cancel,' says Jeff Litvack, CEO and senior editor of Adweek. Litvack explains how strategically leveraging paywalls helps keep subscribers signed on for the long haul.
The pandemic continues to have a monumental impact on commerce worldwide, with brick-and-mortar retail suffering due to unemployment, in-store safety restrictions and consumers’ concerns about contracting the virus during in-person interactions. The United States’ gross domestic product (GDP) has slipped 32.9 percent since March, illustrating...
As more and more businesses go digital, is it time for subscription bundles to take center stage? Sharath Dorbala, CEO of subscription-management firm Vindicia, tells Karen Webster that subscription services are moving toward tailored, bundled models that ideally create a sense of belonging – and...
By now, we all know about the runaway success of streaming entertainment services like Disney+, which had nearly 61 million paying subscribers by late July, blowing past its own forecast quicker than a Mandalorian bounty hunter can find a blurrg. Digital shifts in streaming subscriptions...
Consumers are spending more time at home, and many entertainment venues are either closed or operating at limited capacities. This is pushing many individuals to turn to streaming and other subscription services for entertainment, with 22 percent of consumers reporting that they have signed up...
From Main Street to Wall Street, businesses got their heads handed to them by the pandemic, with the possible exception of brands that were able to quickly leverage direct-to-consumer (D2C) relationships and eCommerce capabilities for new revenues, namely the recurring kind. PYMNTS’ September 2020 Subscription...
The ongoing COVID-19 pandemic has had a plethora of effects in addition to its devastating impact on public health, including setting in motion an economic free fall. Government-mandated social distancing and stay-at-home orders have slowed in-person retail sales in many regions and mass layoffs have...
People like the convenience of subscribing to meal-kit services, but not always how much they cost. In the PYMNTS Subscription Commerce Tracker®, Julie Marchant-Houle, U.S. CEO of Marley Spoon and Dinnerly, explains how budget-friendly, high-frequency plans are becoming key to retaining consumers who crave convenience...
Subscription commerce is giving consumers a sense of stability during an increasingly chaotic year. Customers who are staying at home and seeking low-contact, remote ways to shop during the pandemic also seem to be craving the reassurance of having essential items arrive at their doorstep...
