As subscription businesses look to weather the year ahead, customer acquisition poses a major challenge. For the PYMNTS study “The State Of Subscription Business: Best Practices And Business Performance Drivers,” done in collaboration with FlexPay, we surveyed 200 executive decision-makers at companies that offer subscription-based...
The freewheeling sign-ups of the pandemic era are now the good old days as subscription merchants are having to be smarter to retain customers, to say nothing of acquiring new ones. This was the underlying talk track between PYMNTS’ Karen Webster and sticky.io CEO Brian...
As consumers cut spending, convenience retailers are leveraging subscriptions to keep them coming back. Most recently, mid-size convenience store chain Parker’s, which has more than 70 locations in Georgia and South Carolina, announced via Twitter the launch of a new beverage subscription, Chewy’s Drink Club,...
Panera has found that its subscription has been key to growing its customer base amid inflation. In an interview with PYMNTS, Eduardo Luz, chief brand and concept officer at Panera Bread, the fast-casual bakery-café chain with more than 2,100 locations across the United States and...
The winner in the battle between Amazon Prime and Walmart+ for subscribers’ wallet share may be decided by younger consumers. Recent earnings results by the two commerce juggernauts and PYMNTS’ data show increased traction in membership programs — and for Walmart, some increased penetration among younger...
D2C brands see it’s no longer enough to simply offer a subscribe and save option. In an interview with PYMNTS, Scott Levine, co-founder and chief financial officer of direct-to-consumer (D2C) snack company Scott’s Protein Balls, noted that the company quickly added a subscription offering last...
“A failed payment disrupts the connection and trust between the subscription provider and the subscriber,” Vindicia Head of Customer Success Meena Srinivasan told PYMNTS. Not only do these breakups give customers an opportunity to explore alternate options that are available in the market, but she...
New research has revealed a staggering gap in the number of subscription companies that track customer lifetime value, which ironically is one of the key metrics for subscription success. For “The State of Subscription Business: Best Practices and Business Performance Drivers,” PYMNTS surveyed 200 decision-makers...
For Disney, a bit of subscriber churn shows up in the numbers. But there’s no looming derailment of the long-term economic model. Provided that the plan to cut content costs and cross-sell blockbusters (and sequels down the line) plays out. To that end,...
