Subscriptions

Subscriptions
41% of Subscribers Will Cancel a Subscription If Free Shipping Isn’t Included
April 21, 2023

Consumers across the board are cutting back on retail subscriptions and have been for some time. This trend is likely to continue, as about 17% of retail subscribers are either likely to cancel or are on the fence about canceling their subscriptions as soon as...

Subscriptions
Retail Subscription Features Help Woo Consumer Engagement
April 19, 2023

Consumer use of retail subscriptions started rebounding across most demographic groups in the first quarter of 2023, rising 11% since September 2022 and showing the resilient appeal of these services, even though people are getting pickier about what they keep or cut. According to The Subscription...

Subscriptions
1 in 7 Food Subscribers May Cancel by Next Payment
April 18, 2023

Consumers are cutting back on their product subscriptions, with many rethinking their food purchasing. By the Numbers Research from PYMNTS’ new study, “Subscription Commerce Readiness Report: Bridging the Gap Between Subscription Conversion and Retention,” created in collaboration with sticky.io, which draws from a census-balanced survey...

Subscriptions
As the Subscription Bubble Bursts, Experts Advise Fast Pivot to Retention Strategies
April 12, 2023

The subscription bubble that formed during the pandemic is bursting in slow motion as consumers continue trimming their streaming entertainment and retail subscriptions one by one, as is also true with other memberships in the face of ongoing economic pressures. This has been building, as...

Subscriptions
Square Offers Subscription Tools as Restaurants Tap Membership Models
April 12, 2023

As restaurants explore the potential of subscription commerce, Square is offering recurring payments tools. The financial services platform announced a wide range of new features Wednesday (April 12) including a handful of additional restaurant capabilities and a new Square Subscriptions feature, in beta, that allows...

Subscriptions
FlexPay CEO: Proposed ‘Click to Cancel’ Subscription Rule Could Harm Good Actors
April 07, 2023

Almost no one doubts that some subscription companies make it difficult for their customers to cancel. The Federal Trade Commission (FTC) is recommending a streamlined path toward subscription cancellations, and FlexPay CEO Darryl Hicks told Karen Webster that the new “click to cancel” proposal will...

Subscriptions
Mindbody and MyFitnessPal Say Customer Lifetime Value Metrics Challenged by Data
March 30, 2023

Tracking customer lifetime value (LTV) is common practice across many segments. Still, PYMNTS research has revealed a gap in LTV tracking among subscription merchants that more companies are waking up to as retention moves to the forefront of subscription strategies. In a recent panel discussion...

Subscriptions
FTC Wants to Help Consumers ‘Click to Cancel’ Subscriptions
March 23, 2023

The Federal Trade Commission is recommending an easier way for consumers to cancel subscriptions. The FTC proposed a new “click to cancel” provision Thursday (March 23) that would require businesses to make canceling memberships as easy as signing up for them, thus tackling a common...

Subscriptions
Subway Relaunches ‘Footlong Pass’ Subscription to Drive Customer Loyalty
March 20, 2023

Following a successful run last year, Subway is bringing its footlong sandwich subscription back. The multinational quick-service restaurant (QSR) giant, which has close to 37,000 locations across more than 100 countries, announced Friday (March 17) that it is bringing back its Footlong Pass. Through this...