As pretty much any retailer and brand can attest, acquiring and retaining subscription customers in a good economy — particularly high-value ones — is no easy task, but when the hardship of headwinds is added in, the job gets even tougher. However, if certain steps...
Twitter Blue’s hiatus will be a short one, the platform’s CEO said, as the social media program looks to the subscription service to rescue it from a grim financial future. Twitter suspended its Blue service Friday (Nov. 11) to deal with a wave of fraudulent...
After days of users taking advantage of the blue check of Twitter’s redesigned Blue subscription plan to impersonate people and companies, the social media platform has reportedly paused the service. Twitter Blue — which was a paid service meant to verify the identity of users...
Twitter will hold off on a new system that charges subscribers $7.99 a month for verification until after the midterm elections. That’s according to a Sunday (Nov. 6) report by the New York Times, citing an internal post seen by the newspaper and two sources...
As consumers continue to seek value in the face of rising prices, subscription services may be missing out if they are not offering special deals and discounts. By the Numbers Research from the September edition of PYMNTS’ Subscription Commerce Conversion Index study, “The Subscription Commerce...
Twitter will reportedly no longer let subscribers to its Twitter Blue access ad-free articles from publishers, part of a series of sweeping changes under new owner Elon Musk. The Wall Street Journal reported on the move Tuesday (Nov. 1), citing people familiar with the matter....
Disney is offering American subscribers to its Disney+ streaming service early access to merchandise, letting them shop for products a week ahead of the public. The offering is a limited-time test, letting members get “special access” to the Shop Disney website to find products related...
Twitter wants to raise the subscription price for its Twitter Blue plan to $19.99 — from $4.99 — part of a wave of plans for the social media platform by new owner Elon Musk. According to published reports Sunday (Oct. 30), the company is also...
A payment decline feels like a slap in the face to subscribers, especially when it’s the result of a processing mistake on the part of a merchant or issuer. Timing couldn’t be worse for such mishandling of these recurring subscription payments, so getting it right...
