As the belt-tightening continues across categories, subscription services are seeing slight declines, adding fuel to the fire over subscription “cheaters” who use the services of legit subscribers surreptitiously, which is sometimes called “stealing” by the less charitable. In September’s “Subscription Commerce Conversion Index: The Challenge...
Noting that smartphones account for more than 10% of global electronic waste, the maker of Nokia brand smartphones and tablets has announced a new subscription service that is designed to lengthen the lifespan of mobile devices. HMD Global, the maker of Nokia devices, said in...
Value and savings are dominating consumer sentiment in a down year, causing a belt-tightening response that is leading more retailers and brands to lean into memberships and bundling as defense against anemic sales. Memberships not only provide the added benefit of recurring revenue streams, but...
Walt Disney is looking into a membership program with discounts and perks to get customers to spend more on its various streaming services, parks, resorts and merchandise, The Wall Street Journal (WSJ) wrote Wednesday (Aug. 31). This would be similar to Amazon Prime, which offers advantages...
Convenience store giant Couche-Tard, parent company of its eponymous brand, Circle K and Ingo, is falling behind when it comes to boosting customer loyalty with rewards programs. As food prices rise, restaurants, grocers and convenience stores alike are leveraging their loyalty programs to drive visits,...
Netflix’s new ad-supported payment plan, a cheaper alternative to its regular model, could be priced between $7 and $9 per month, Bloomberg wrote Friday (Aug. 26). This plan, set at around half the $15.49 per month that the regular plan is, will attempt to draw...
Southeast Asian super app service Grab will expand its pilot subscription program called GrabUnlimited to more of its markets, saying the response from users has been encouraging. Grab provides food and parcel delivery, mobility and digital financial services in eight countries in Southeast Asia, and...
In an effort to build enduring relationships with younger consumers, DoorDash is looking to drive adoption of its discounted DashPass for Students offering. The aggregator announced Wednesday (Aug. 24) a deal to offer free coffee to student subscribers during the first week of school, aiming...
Is the subscription boom over, or just in a lull caused by consumers being a bit oversubscribed coming straight out of pandemic lockdowns and into the highest inflation in 40 years? Opinions differ, but where the wisdom of the sector is maturing rapidly is in...
