Netflix plans to ask customers in five Latin American countries to pay a fee to use their accounts in homes other than their own, the company said in a blog post Monday (July 18). The company added that it hopes this will help add more...
Netflix has chosen Microsoft as its advertising technology and sales partner for the streaming service’s new lower-cost, ad-supported subscription plan. “Microsoft has the proven ability to support all our advertising needs as we work together to build a new ad-supported offering,” Netflix said in a...
As consumers’ inflationary concerns affect their spending choices, grocers are presenting offers targeted at easing these anxieties in an effort to deepen customer relationships and drive frequency. Kroger, for its part, is using worries about rising gas prices to incentivize adoption of its new membership...
Spotify has purchased Heardle, a daily music game, in what it says is a way to add more opportunities for music discovery, a company press release said Tuesday (July 12). “Playing Heardle might just help you to rediscover old tracks you may have thought you’d...
Consumers’ use of retail subscriptions remained relatively stable in May after falling in March. The average U.S. consumer now has 3.9 retail subscriptions, according to the “Subscription Commerce Conversion Index,” a PYMNTS and sticky.io collaboration based on a survey of 2,122 consumers and 211 subscription...
If you’ve sensed a growing sense of urgency from your streaming provider or meal delivery service lately, you aren’t just imagining things. Subscription companies are under pressure to keep customers, and more and more of them have been hitting the reset button. A lot. Justin...
Subscriptions are getting a going-over by consumers at a time of high inflation, but cost isn’t always the main consideration for keeping or cancelling, especially for the millennial and Gen Z consumers who continue to be prime drivers of growth in retail subscriptions. For the...
According to Ted Sarandos, Netflix co-CEO, the recent subscription slowdown for the streaming giant can be attributed to inflation, supply chain problems effecting smart TV sales, and the company’s departure from Russia, Bloomberg reported Saturday (July 9). In an interview with French newspaper Le JDD,...
Subscribers greeted inflation with a slight yawn in the second quarter as consumers adjusted their mix but keep subscribing in droves despite storm clouds over the economy. In the latest Subscription Commerce Conversion Index, a PYMNTS and sticky.io collaboration, based on a survey of over...
