There are needs and there are wants. And in the wide world of consumer products, we often like to sample new things before deciding which items are keepers and which aren’t. Retail subscriptions are doing the job of helping consumers learn about products they’ve never...
If you have a sneaking suspicion that free TV fragmented into manifold paid services just to veer back and reconstitute around older network models, you’re not imagining things. As fun as streaming TV and gaming are, as much as they got us through two years...
In their 1997 marketing “Enterprise One to One,” Don Peppers and Martha Rogers zeroed in on the deeper connections possible for companies fostering close customer relationships rather than simply transactional affiliations. Long known as relationship commerce, it isn’t a new concept in the same way...
NextCar Holding Company, the FinTech and InsurTech vehicle subscription platform, is now called Autonomy, and will be an electric vehicle and zero emissions vehicle subscription program. The service will offer the Tesla Model 3 in California. It plans to expand to other U.S. markets “shortly.”...
Global payments processing firm Stripe is partnering with audio streaming platform Spotify to help creators monetize subscriptions, accept payments and launch recurring revenue streams, while also engaging on a deeper level with fans, according to a Tuesday (Jan. 25) press release. “Spotify Podcast Subscriptions make...
“Usership, not ownership.” That’s the new rallying cry of subscribers from gaming sites to streaming TV platforms as a new year of subscription delights beckon — all with a price. After accumulating subscriptions with abandon during two years of lockdowns and restrictions, people are...
Autonomy has debuted a Tesla subscription service in California with 100 Model 3 vehicles, saying it hopes to offer 10,000 Teslas through its platform by the end of 2022, according to an Electrek report Friday (Jan. 21). Founder and CEO, Scott Painter, also founder of...
Meta’s photo-sharing app Instagram is introducing a pilot subscription plan that enables creators to charge a fee to offer fans additional content, according to a blog post on Thursday (Jan. 20). The new feature is available to a limited number of U.S. creators during the...
For food sellers, delivery subscriptions kill two birds with one stone. They offer a solution to consumers’ growing frustration with added fees, and they drive loyalty. Businesses ranging from major grocery retailers such as Walmart and Amazon to leading on-demand food delivery services such as...
