PYMNTS-MonitorEdge-May-2024

PYMNTS Daily Data Dive: Daimler Wants Taxibeat

German car maker Daimler is close to inking a deal to acquire Taxibeat, a profitable ride-hailing app in Athens, Greece. Daimler is paying around $43 million for Taxibeat. Under the deal, Taxibeat would be rolled into the Daimler unit that includes MyTaxi and Hailo.

Taxibeat has raised a little under $7 million. The ridesharing service has seen growth per year of about 180 percent and boasts 850,000 customers in Athens. Taxibeat is also in Peru, where it has 15,000 drivers and around 800,000 customers.

Car makers are getting into the ride-hailing game, backing startups by making investments or buying them outright. In January of last year, GM invested $500 million in Lyft, while Volkswagen has invested $300 million in Gett.

Here are the numbers:

$43 million | Amount German car maker Daimler could pay to acquire Taxibeat

<$7 million | Amount Taxibeat has raised

180 percent | Annual growth for Taxibeat

850,000 | Number of Taxibeat customers in Athens

15,000 | Number of Taxibeat drivers in Peru

800,000 | Number of Taxibeat customers in Peru

$500 million | Amount GM invested in Lyft

$300 million | Amount Volkswagen invested in Gett

PYMNTS-MonitorEdge-May-2024