eCommerce

eCommerce
Perfect Corp: AR Try-On Reduces Returns for eCommerce Beauty Brands 
February 27, 2024

As eCommerce merchants look for new ways to reduce the costs and inefficiencies of returns, Perfect Corp. sees augmented reality (AR) as a key solution, mitigating consumers’ dissatisfaction with their products when they arrive.  In an interview with PYMNTS, Wayne Liu, president and chief growth officer at...

eCommerce
Pinterest Launches Shoppable Streaming Series as Social Apps Monetize Content
February 23, 2024

As social media companies look for new ways to leverage contextual commerce to drive revenue, Pinterest is launching its first shoppable streaming series.  The company recently announced the launch of Deliciously Entertaining, in partnership with lifestyle media company Tastemade, with an influencer host and select celebrity...

eCommerce
Etsy Counts on Consumers’ Gifting Splurges Amid Overall Belt-Tightening
February 21, 2024

Consumers’ hesitancy to buy themselves nice things amid ongoing economic challenges is taking a hit on Etsy. Now, the eCommerce marketplace is turning its focus to gifting, where many are still willing to be generous. The company reported Wednesday (Feb. 21) in its fourth quarter...

eCommerce
eCommerce Giants Make Headway Crafting Services Across Merchant Marketplaces
February 21, 2024

For eCommerce giants — Walmart, Amazon and Shopify are among the most visible examples — the continued surge in online shopping has given momentum to efforts to craft merchant marketplaces. Earnings reports from these companies show that more merchants are taking advantage of fulfillment services...

eCommerce
Half of Online Shoppers Demand Easy Checkout Experiences
February 21, 2024

As merchants look to attract eCommerce customers, offering a simple, convenient checkout journey can be key to shopper acquisition and loyalty. By the Numbers For the study “The Online Features Driving Consumers to Shop With Brands, Retailers or Marketplaces,” PYMNTS Intelligence surveyed more than 3,500...

eCommerce
Cart.com Launches Order Management Software for Merchants
February 21, 2024

Cart.com now offers its order management software solution as a standalone product. The Constellation Order Management System (OMS) allows merchants to unify orders and inventory across multiple channels, the company said in a Wednesday (Feb. 21) press release. It was previously available only as part of Cart.com’s unified commerce...

eCommerce
Census Data and Earnings Season Continue to Underscore eCommerce’s 4Q Bounce 
February 20, 2024

The eCommerce bounce — at least for the fourth quarter — has been considerable. And as measured as a percentage of overall retail sales — after plateauing through the last few years — eCommerce is gaining some ground again. As measured through Census Bureau data...

eCommerce
Shein Takes on Amazon With Shoppable Livestream Collection Launch
February 20, 2024

As Shein aims to seize a greater share of consumers’ retail spending by capturing their digital attention, the fast-fashion giant is tapping shoppable livestreams to drive sales in a more immersive way. The company announced Tuesday (Feb. 20) that it will launch its spring and...

eCommerce
AfterShip Unveils Real-Time Order Tracking via Apple Wallet
February 20, 2024

Online commerce customer experience platform AfterShip has enabled Apple Wallet Order Tracking to allow users to receive delivery updates in real time through Apple Wallet. The new feature is now available to AfterShip’s merchant customers, AfterShip said in a Tuesday (Feb. 20) news release. AfterShip tracks...