Mode MetaStudios, a Florida company designing virtual reality and augmented reality solutions for the B2B eCommerce space, has launched a platform where manufacturers can sell goods and NFTs in the metaverse.
The company announced the platform in a news release Wednesday (March 23), saying it combines browser and VR/AR technologies.
The company said it worked with “creators, designers, and brands to create living digital worlds, allowing users, explorers, consumers, and shoppers to step inside web 3.0 and find, try and buy ‘digital doppelgangers’ of nearly any product.
“We believe this amazing future is here and now and the adoption of this enabling technology has been accelerating at a record pace driven in part by the pandemic and need for more remote working, living and socially functional environments,” said Jimmy Hessenauer, CEO of Mode MetaStudios.
“We increasingly see leading brand names entering the 3.0 metaverse for powerful new commercial and branding opportunities and it’s something that will become compulsory for all manufacturers very soon.”
Mode MetaStudios says it has developed a line of VR/AR product configurators, simulators and visualizers that let consumers interact with manufacturers’ goods and services using PCs, smartphones, TVs, and VR/AR viewing devices.
The company says it ensures digital assets look and perform similar to their physical counterparts, “making it an ideal new selling tool and means to reach and engage with audiences far from any localized storefront.”
Read more: Sokin Launching eCommerce Metaverse World
With this announcement, Mode MetaStudios joins many other companies helping bring eCommerce to the metaverse.
Last month, United Kingdom-based global currency account provider Sokin will soon debut an eCommerce world in the metaverse, allowing brands and businesses to expand beyond its brick-and-mortar locations into the virtual world.
Sokin’s metaverse world, which will process full eCommerce transactions, will host a 3D community of brands and retailers, letting consumers meet, communicate, transact, invest and purchase using a mobile app.