Research and Markets: Durbin Interchange Amendment: What Does Consumer Research Data Say About the Impact and Likely Benefactors?

Research and Markets (http://www.researchandmarkets.com/research/8e2d4e/durbin_interchange) has announced the addition of Javelin Strategy & Research’s new report “Durbin Interchange Amendment: What Does Consumer Research Data Say About the Impact and Likely Benefactors?” to their offering.

Proposed regulatory changes for payment card providers, such as introduced by Senator Richard Durbin of Illinois, are currently bundled into overall financial industry reform in the United States and positioned as pro-consumer. The Durbin amendment which has recently been negotiated to a point of compromise between the House and the Senate – includes requirements for the regulation of interchange fees for debit cards, allowances for payment surcharging, and allocations to accommodate issuers fraud management expenses. This report examines Javelin data, exploring the degree to which these regulations would truly be in the consumers interest and reviewing the likely consumer response to various merchant incentives that could soon become more commonplace.

Primary Questions

 
• How do consumers view potential decreases in the costs that merchants incur for payment card processing?

 

• How do surcharges compare to discounts as potential catalysts for changing consumers choice of payment methods?

 

• What aspects of the Durbin amendment might drive valuable market change?

 

Methodology

The consumer data in this report is based on data collected online from a random-sample panel of 3,294 consumers collected in November 2009, with an overall margin of sampling error of 1.71 percentage points at the 95% confidence level. The surveys targeted respondents based on representative proportions of gender, age, and income compared to the overall U.S. online population.

Key Topics Covered:

 
• Table of Figures

 

• Figure 1: Consumer Expectations Regarding Changes to Merchant Pricing as a Result of Proposed Interchange Reform

 

• Figure 2: Likelihood of Consumers Using a Credit or Debit Card If a Surcharge Is Applied

 

• Figure 3: Likelihood of Consumers Using Cash, Checks, or ACH If a Discount Is Offered

 

For more information visit http://www.researchandmarkets.com/research/8e2d4e/durbin_interchange