WearYouWant has a novel solution for a problem facing e-commerce vendors across the developing world. Thailand has high mobile penetration—nearly half of all citizens have a mobile device—and social media is popular. However natural a fit for e-commerce the countries like Thailand may seem, however, there is one large and difficult to surmount problem—credit card usage is low and payments logistics networks are under-developed.
That novel solution is cash-on-delivery for good ordered online. WearYouWant works with logistics companies CJ Korea and KWC Logistics, to ship its orders, which are promised to arrive two to five days after order.
The company, however, hopes to pick up the pace on delivery and move to next day and has recently scooped up $1.5M to do it with. The round was lead by emerging market venture fund Digital Media Partners and Japanese e-marketing firm OPT SEA. IMG Investment Partners and co-founder Julien Chalte were also investors in the Series A round.
Despite it founding in the perpetual turmoil of Thailand’s political climate, WearYouWant has seen triple-digit growth over the last six months, reports TechCrunch.
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