Bookkeeper360, a FinTech working with accounting solutions, has raised $1 million in seed funding, according to a press release.
The round comes with a new confidence in small- to medium-sized business (SMB) FinTech solutions, as Bookkeeper360’s total capital funding hits $2.1 million since its launch, the release stated.
With the new funding, the company plans to keep growing and developing products with its existing Business Intelligence Software, which uses real-time finance data to help make it easier to grow a business, the release stated.
The new round came with help from two Etsy angel investors, Judson and Spencer Ain, brothers. They plan to add strategic support to the company’s board of advisors.
“Enabling small businesses to have the tools to succeed has been at the forefront of companies we look to invest in,” said Judson Ain in the release. “Bookkeeper360 embodies this culture, and we could not be more excited to continue helping small and family-owned businesses, excel with Bookkeeper360’s solutions.”
Bookkeeper360 launched its Bookkeeper360 App in September to help customers access real-time metrics, scorecards, cash burn insights and performance dashboards.
Founder and CEO Nick Pasquarosa said in the release that the idea behind the company is to help with “leveling the playing field for small businesses and setting entrepreneurs up to succeed by providing real-time insights and full-service accounting solutions.”
“Small businesses are the backbone of the U.S economy, and historically they have been underserved when it comes to the financial tools and insights used to determine their businesses performance,” he said, according to the release. “Intelligence platforms and advisory services have only been affordable and accessible by larger, Fortune 500 size companies.”
Bookkeeping software solutions for businesses have to take into account the evolving demands of their clients, PYMNTS reported. Some B2B financial services companies have introduced value-added services, attempting to do away with the friction from using numerous platforms.