PAWS Chicago, which is devoted to building no-kill animal shelters, has begun taking “dogenations,” or donations in various kinds of cryptocurrency, according to a press release.
This comes as the result of a collaboration the company did with Leo Burnett, an advertising agency that has capitalized on meme culture, including the new interest in crypto, the release stated.
“The rise of Dogecoin is further proof that people love dogs,” said Ben Doessel, associate creative director at Leo Burnett. “Our team coupled this trending meme with PAWS Chicago, which has been a driving force in animal welfare for decades, to give dog lovers a new way to make a real impact.”
PAWS Chicago plans to open its hospital for homeless animals called the PAWS Chicago Medical Center. Its goal is to cut down on animals being euthanized in shelters, which happens to about 1.5 million of them per year, according to the release. The company has provided almost 300,000 free or low-cost spay and neuter surgeries.
In other news, DeFi Technologies announced that it has joined the DeFi Alliance, which provides mentorship and early-stage funding for tech companies in the decentralized finance (DeFi) sector, according to a press release.
DeFi Alliance partnership requires no investment or financial support, and some of the other members include Coinbase, Jump Capital, CMT Digital and Cumberland DRW, the release stated.
DeFi Technologies’ venture offering has made investments in various DeFi startups, and now it will be providing, as a member of the DeFi Alliance, more mentorship, investment and other kinds of support to those companies in the alliance’s accelerator programs, the release stated.
“Joining the DeFi Alliance provides us another avenue of access to early-stage DeFi projects that we can partner with as they grow their business,” DeFi Technologies CEO Wouter Witvoet said in the release. “The community has incubated a number of well-known projects, and we look forward to providing the public market exposure to additional DeFi startups that will one day be world-renowned.”
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