PYMNTS-MonitorEdge-May-2024

PayPal Livens Up P2P with eCards

This season, PayPal customers can think beyond the typical gift card: The company is co-creating six limited edition holiday digital greeting cards for PayPal’s person-to-person (P2P) gifting experience with PayPal Local Selects host Leandra Medine of “Man Repeller.”

Medine will be bringing her fearless style and lovable wit to all six of the digital eCard greetings.

“From walking the streets of New York during Fashion Week to founding and curating her popular multimedia platform, Leandra is no stranger to good design, so she’s brought that same eye to our holiday digital greetings that make the gift of money personal and fun this season,” Patrick Adams, VP, Head of Consumer Marketing, PayPal, wrote in a blog post.

A recent PayPal study revealed news that, for the second year in a row, money is the number one holiday gift Americans want. More than half (52 percent) wish they could ask for cash instead of traditional holiday presents.

Customers can easily send a P2P digital card greeting by logging into their account on PayPal.com, selecting Send Money, entering the recipient’s contact information, designating the amount, clicking the gift box, selecting their favorite eCard greeting, personalizing with a message and sending. The funds go right into the recipient’s PayPal account — and if they don’t have an account, they can quickly open one for free.

“So, when you’re out searching for the perfect gift for your picky nephew, the doorman or that person who already has everything, seize the season with PayPal’s P2P greetings so people can get what they really want this year: money,” said Adams.

Also, for this holiday season, PayPal is offering over 75 exclusive deals from top merchants, as well as a new Cashback Mastercard that offers 2 percent cash back on every single purchase.

PYMNTS-MonitorEdge-May-2024