Global commerce solutions company Digital River has launched a new partner integration program, designed to help tech providers in the eCommerce sector connect their own integrations with Digital River’s Global Seller Services.
The program “introduces a streamlined path for commerce and subscription partners to build integrations into their own platform, reducing the cost to connect to Digital River’s merchant of record model, enabling Digital River’s global payments, fraud, tax and compliance services,” Digital River said in a Wednesday (May 19) news release.
The past two years have seen Digital River evolve from a full-stack solution provider to a modular, API-based back-end service provider for eCommerce. In that time, the company has created integrations with some high-profile commerce platforms. The company says the new program will give new platforms the chance to access Digital River’s services and offer their clients better, safer and easier buying experiences.
“The Partner Integration Program is another step in our overall growth strategy,” said Adam Coyle, CEO at Digital River. “This gives us the opportunity to offer an elegant and easy solution for brands worldwide to grow their ecommerce stores on the platform of their choice, knowing the most complex checkout functions of eCommerce are being handled with expertise by Digital River.”
Companies already using the global seller services from Digital River include home audio, video and consumer electronics company Lenbrook; LG’s Taiwan online brand shop; and Redshift by Maxon.
Digital River also noted the first quarter of the year saw it expand its invoicing options with TreviPay to provide B2B shoppers with a more consumer-like online buying experience.
Meanwhile, the company announced it became a member and gold sponsor of the Magento Association, helping “support programing to foster a stronger ecommerce ecosystem around Adobe Commerce and Magento Open Source and greater success for all its members.”
In a March PYMNTS interview, Coyle discussed the evolution of his industry.