DP World has announced the rollout of Dubuy.com, its wholesale eCommerce platform, in Tanzania, a report from New Business Ethiopia said Tuesday (March 29).
The marketplace is intended to give better access to international markets, and will offer a more secure, reliable supply chain using the company’s ports and logistics network.
The platform will allow Tanzanian businesses to sell wholesale products across numerous categories.
Dubuy.com will offer a combination of advanced tech and DP World physical infrastructure, which will include the Port of Berbera in Somaliland. It will work on solving several challenges facing Africa’s eCommerce growth, such as reliable fulfillment, secure financial transactions and safe movements of goods.
“Dubuy.com presents an opportunity for homegrown businesses to transform into international enterprises by providing access to new markets in Africa, the Middle East and the rest of the world,” said Mahmood Al Bastaki, chief operating officer of Dubai Trade World. “We are thrilled to continue our expansion into East Africa with our launch in Tanzania, a key strategic market given its rapidly growing economy and underserved e-Commerce marketplace. It is our hope that access to these new digital tools will enable local businesses to prosper.”
This development follows launches in Kenya and Rwanda last year, which the report says helped to expand the company’s business.
PYMNTS wrote that DP World rolled out CARGOES Finance, a financing solution and FinTech platform for smaller businesses, last year.
Read more: Supply Chain Firm DP World Launches SMB Financing Platform
This provided exporters, importers and logistics companies with access to financing solutions to help out with global expansion. The services from CARGOES include trade financing and extended payment terms for international cargo movement, logistics financing and receivables and payables financing and invoice factoring/discounting.
Mike Bhaskaran, chief operating officer of logistics and technology with DP World, said growing businesses “can often lack the capital and resources required to drive global expansion, often exacerbated by prohibitive financial requirements and copious documentation,” so the company wanted to fix those issues.