No-code infrastructure FinTech startup Noble has raised $18 million to open an office in the U.S. and expand its suite of offerings to enable companies to build, launch and scale credit-based products and services like credit cards and buy now, pay later (BNPL).
Noble is coming out of stealth after developing the platform and piloting the service with “prominent customers,” according to a Wednesday (Sept. 21) press release.
The Series A round was led by Insight Partners with participation from Cross River Digital Ventures, Y-Combinator, Flexport Fund, TLV Partners, Operator Partners, Verissimo Ventures, Interplay Ventures, Plug and Play and the George Kaiser Family Foundation.
Headquartered in Tel Aviv, Israel, and co-founded in 2021 by CEO Tomer Biger and Chief Technology Officer Moran Mishan, Noble’s platform facilitates the end-to-end management of underwriting flows without the need for a company to build application programming interfaces (APIs) into their products.
See also: Credit-as-a-Service Helps Businesses Offer Better, Faster, Cheaper Loans
“We wanted to create the infrastructure I wish I had when I was building lending products,” Biger said in the release. “There are simply too many challenges that companies face when looking to build credit products including compliance, debt funding, and underwriting.
“Noble’s mission is to remove these barriers and enable the inevitable movement of lending experiences from offline to online in the same way that payment processing platforms built the new payment rails that enabled the explosive growth in online payments witnessed over the past decade.”
The startup helps companies without technical ability create the credit offerings that will work best for the products and services they offer, per the release. Noble said it uses a “robust rule engine” to give its customers room to create, edit and launch credit models without long deployment processes.
Read more: Card Acceptance Can Improve Cash Flow for Buyers and Sellers
“Noble has created a platform for credit underwriting infrastructure as a service, enabling any company to build proprietary credit products in-house,” said Daniel Aronovitz, principal at Insight Partners. “With its strong product offerings and impressive founding team, Noble has already acquired B2B and B2C customers across use cases.”