B2B software-as-a-service (SaaS) solution RevenueBase has racked up $6 million in a seed funding round, which was led by Bessemer Venture Partners, a press release said.
There were also 10 venture capital firms taking part.
RevenueBase’s work focuses on “completeness of data, data accuracy at scale and ease.” The company has 20 clients since its founding last spring, the release said.
The investors plan to work with founder to innovate, using the money to focus on improving the breadth and scale of data that is provided to customers.
There will be more investment in products, sales and marketing.
Mark Feldman, CEO, said there had been a need for a company like this because they’ve seen “little real innovation or change” in the last decade.
He said that has led to “businesspeople to be bombarded with impersonal and poorly targeted messages multiple times a day.”
“This situation has been made worse by ‘The Great Resignation,’ during which so many people have left their positions and the data hasn’t kept up with those changes,” he said. “[Co-Founder Milenko Beslic] and I knew that we could build a better solution to make it easier for companies to access more buyers to increase revenue. We do this by providing information others don’t, such as customer-specific insights, up-to-date role information (what do they actually do) and technographics. We’re excited to have the support of great investors who are on board with our vision.”
Read more: SaaSOptics and Chargify Announce Merger, New Name
PYMNTS wrote that Atlanta’s SaaSOptics has merged with Chargify. Both companies provide financial management solutions for subscription businesses.
The combined firm is called Maxio, and will reportedly work with a “one-stop shop” for revenue management and subscription billing for SaaS companies.
Maxio chair Jason Parkman said SaaS companies “require a robust billing and revenue management solution now more than ever thanks to a dramatic rise in the adoption of subscription models with complex pricing structures.”