Wix and Stripe Enable Contactless Payments via iPhone

Wix and Stripe have partnered to enable merchants to accept contactless payments with an iPhone.

With this new Tap to Pay on iPhone offering, merchants in the United States can use the Wix Owner App and a compatible iPhone to accept and process payments from contactless credit or debit cards, Apple Pay and other digital wallets, the companies said in a Monday (March 6) press release.

“Our partnership with Stripe gives merchants the ultimate flexibility to sell anytime, anywhere — whether in-store or on the go, at their own convenience to never miss a sale,” Wix Payments co-heads Amit Sagiv and Volodymyr Tsukur said in the release.

PYMNTS research has found that contactless cards now account for 14% of all in-store transactions and mobile wallets account for another 6%.

The share of in-store transactions completed with contactless cards grew throughout the pandemic, rising from 3% in 2020 to 7% in 2021 before hitting 14% in 2022, according to “Mobile Wallet Adoption.”

The share of in-store payments made with mobile wallets was 5% in 2020, 5% in 2021 and 6% in 2022, the report said.

Another PYMNTS report found that consumers are increasingly reaching for the phone in their front pocket, not their wallet in the back, to pay for goods and services.

For example, more than half of Gen Z consumers said mobile wallets can replace their physical wallets, according to “The Mobile Wallet Challenge: Replacing Physical with Digital,” a PYMNTS and ACI Worldwide collaboration.

Wix’s new Tap to Pay on iPhone offering is available to U.S.-based merchants using the firm’s eCommerce, bookingsand events solutions, according to the press release.

With this product, merchants can add a payment option that is reliable and secure, streamlines the transaction process, increases customer touchpoints, delivers new in-person experiences and increases their monetization of offline sales, the release said.

“Tap to Pay on iPhone lets merchants accept and process contactless payments in seconds without additional hardware,” Stripe Terminal Business Lead John Affaki said in the release. “Wix merchants and their customers can use Tap to Pay on iPhone anywhere knowing they’re completing fast and secure payment transactions using iPhone.”