Described by Karen Webster as retail’s brewing Rumble in the Jungle, the ongoing face-off between Amazon and Walmart bears an almost uncanny resemblance to the legendary boxing showdown between Muhammad Ali and George Foreman. Amazon plays the Ali role as the nimble, inventive and infinitely creative challenger, while Walmart slots in nicely for Foreman, a big, powerful incumbent with blows few can stand up to.
But built into the Retail Rumble in the Jungle are vital stats that show both Walmart and Amazon come ready to play hard, and that the outcome won’t be decided by a single, decisive face-off.
How does it stack up by the numbers?
$1.5 Billion | What Walmart has spent on eCommerce to date; Walmart’s online sales only grew 10% in Q1.
$486 Billion | Walmart’s 2015 revenue, which clocks in at $36 million being spent per hour at Walmart.
~54 Million | The estimated number of Amazon Prime members.
25%| Walmart’s estimated share of U.S. grocery sales. Amazon’s estimated share is .8%.
20% | The total amount of U.S. eCommerce controlled by Amazon, according to comScore.