Mobile auto repair company YourMechanic on Friday (Aug. 13) introduced a consumer app on iOS and Android, a move that allows car owners to order hundreds of auto repair and maintenance services and have them done wherever is most convenient for the users.
YourMechanic, which deploys its mobile car service in 3,000 U.S. cities, launched the app in response to customer demand, noting repeat business represents about 40 percent of the company’s revenue. The app gives “a complete 360-degree view of their car’s health, history and service requirements” and features price quotes, instant repair scheduling and detailed vehicle service reports.
Users can also see their technicians’ estimated arrival time, chat with mechanics before their appointments, execute car maintenance requirements and track multiple vehicles’ health at the same time.
The free app is available now for Apple and Android users. The company will also continue providing service through its site YourMechanic.com for both desktop and mobile users.
Related: Data Is The Oil For Revved-Up eCommerce Car Sales
In other automotive news, Vroom’s eCommerce-related revenues surged by 230 percent year on year to $579 million in the second quarter of 2021. The actual number of eCommerce units sold jumped by 172 percent to more than 18,260 units, while average monthly unique visitors to the platform were up 75 percent to 1.7 million.
CEO Paul Hennessy noted on the conference call with analysts earlier this week that the eCommerce gross profit was up 153 percent and 32 percent quarter over quarter. Management also said that its “data-driven team is buying the right cars at the right price — and moving them quickly.”
Carvana, which operates as an online car dealership, noted in its own results that revenue went up almost 200 percent in the second quarter of 2021; the firm sold more than 100,000 vehicles for the first time, a 96 percent increase from a year earlier.
Also see: Digitally Connected Bikers Drive Harley’s New D2C Sales Effort
Other vehicle retailers are increasingly relying on digital tools to stay connected to customers, too. Harley Davidson’s H-D1 Marketplace, launched last month, allows consumers to buy and sell pre-owned Harley-Davidson motorcycles through the company’s website.
President and CEO Jochen Zeitz said all Harley-Davidson dealers with certified pre-owned motorcycles that have passed a 110-point inspection have signed up to participate.
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