Selfridges Launches Pop-up Shop Devoted to Pre-Owned Clothing and Accessories

Selfridges

Selfridges has launched a pop-up shop at which consumers can resell or restore pre-owned clothing and accessories.

The United Kingdom-based luxury department store chain is offering The Stock Market at The Corner Shop for a month, hosting it at the firm’s permanent pop-up space at its flagship location in London, Selfridges said in a Tuesday (May 16) press release.

“Drawing inspiration from the towering 360-degree desks and the rotundas of data-filled screens found at the London Stock Exchange, The Corner Shop has been transformed into a ‘trading floor,’ an immersive hub for buying, selling, repairing and upcycling,” Selfridges said in the release.

The global secondhand market is expected to almost double by 2027, reaching $350 billion. The resale marketplace is resonating with premium buyers rather than bargain shoppers, ThredUp CEO and Co-founder James Reinhart said in the company’s quarterly earnings report released May 9.

The average order value of the discount subsegment of ThredUp customers has decreased by 24% while that of upscale shoppers has increased by 6%, Reinhart said.

As PYMNTS reported in March, the resale trend has been steadily growing for years, with preconceived notions of buying used first tempered with eBay’s early internet popularity and then continuing as more targeted reCommerce retail sites refined the digital resale sector.

Consumers are embracing reCommerce, and brands are joining in the trend and finding a reinvigoration of both their apparel and their name recognition.

At Selfridges’ The Stock Market at The Corner Shop, “stockbrokers” will direct visitors to service providers who will help them resell, buy, restore or alter secondhand items, according to the press release.

The launch of the pop-up store is part of a series of secondhand and circular shopping experiences that is dubbed “Worn Again” and is being held at Selfridges, the release said.

“Running until August, Worn Again explores ideas, collaborations and events to keep products in circulation for longer and dial up the pleasure and reciprocity of shopping secondhand, as Selfridges aims 45% of transactions to come from circular products and services by 2030,” Selfridges said in the release.

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