August 13, 2024
Contextual Commerce Drives Omnichannel Engagement for Emerging Alcohol Brands
As alcoholic beverage brands look for ways to capture consumers’ attention and spending in the digital world, Purity Distillery sees contextual commerce help build these omnichannel connections. Tate Troelstrup, president...
August 08, 2024
Consumers Cut Back on Travel, Experiences Amid Uncertain Economic Outlook
Consumers are reportedly delaying or cutting back on travel and experiences amid an uncertain economic outlook. Online booking platforms, airlines, hotels and other companies in this sector have noted this...
August 08, 2024
Socure Debuts Selfie Reverification to Root Out Deepfakes
ID verification firm Socure has introduced a new way for businesses to validate return customers. Selfie Reverification, announced Thursday (Aug. 8), can validate customers online with a selfie from any...
August 07, 2024
Resy: Consumer Demand for Restaurant Reservations Has Not Slowed
Resy, a restaurant reservation platform owned by American Express, reportedly sees no evidence of a weakening of consumer sentiment among its customers. Consumer demand for restaurant dining remains strong, Resy...
August 07, 2024
Spirits Distilleries Say Rising Delivery Costs Have Consumers Cautious About...
As consumers seek to balance convenience and cost, alcoholic beverage brands are seeing current economic pressures hamper enthusiasm for beer, wine and spirits delivery. In an interview with PYMNTS for...
August 06, 2024
DoorDash, Instacart Try New Angles to Gain Grocery Share
As on-demand delivery aggregators look to capture more of consumers’ grocery spending, key players such as DoorDash and Instacart are finding new ways to insert their technology into consumers’ grocery...
August 02, 2024
Gopuff SVP: Personalization Requires Staying ‘a Step Ahead’ of Shoppers
As merchants look to target their offerings to consumers’ unique needs and preferences, Gopuff is tapping personalized ads to drive additional revenue. In an interview with PYMNTS following the company’s...
July 31, 2024
Health Data and the Future of Adtech
Digital advertising is in a tumultuous period because of interrelated regulatory and technological changes. This tumult is affecting how advertisers plan and manage their campaigns, the revenue that publishers earn...
July 22, 2024
Reddit Inks Pro Sports Deal to Draw in More Ad...
Looking to boost ad revenue, Reddit has signed deals with several pro sports leagues. The social media platform announced Monday (July 22) it had struck agreements with the NFL, MBA, Major League Baseball, NASCAR...